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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.


Mobile seduction

  • Lynx

Lynx provides young men with the tools to leave the internet behind and start attracting women.

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  • Playstation
  • UK
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Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

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Venus Love Goddess Shocks French Open

The News Venus Williams, the world’s No.2 women tennis player, has successfully gained attention from all over the world by her appearance at this year’s French Open, not by her tennis playing (even though she won the match), but because...

Elliot Polak

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Facebook forever?

Another week, another meaningless Facebook statistic delivered to my inbox. It seems that measuring Facebook and its various activities is an industry all of its own. This latest nugget is actually from the VP of Global Sales. In a recent...

Mark St.Andrew

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Is Google copying Bing?!

Surely not. But Google plans to add a new smiley face link to the bottom left hand corner of the home page that will allow users to customise the background. Everyday Bing has a different background image, with little pop-up...

Gemma Taylor

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How To...

Cream guides that help you navigate the changing communications landscape.

Harness football fever

Cream has selected 10 of the best football-related campaigns including sponsorship, ambush marketing, player-endorsements and grass-roots activities.

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