betaTHE INNOVATION EXCHANGE
Home to the world's best marcomms innovation
(Read more)

Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.

Close

Regions

  • Africa

    More
  • Asia Pacific

    More
  • Australasia

    More
  • EMEA

    More
  • Europe

    More
  • Global

    More
  • Latin America

    More
  • Middle East

    More
  • North America

    More

Toolbox

Free Trial

Experience full access to Cream.

Get your free trial

Cream Shuffle

Stuck for ideas? Use our automated inspiration tool.

ShuffleClick to shuffle
  • Scholastic Media
  • USA
Read more

Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

More from the blog

"In imitation of a reverse letter ’S’": Social media and Malcolm McLaren

Good ideas, they say, are as rare as ‘rocking horse shit’ or ‘hen’s teeth’ – depending on which end of the animal you feel most comfortable with. Perhaps that’s why creative people are always advised to look outside of their...

Mark St Andrew

Read more

Mary Byrne, Tesco and guerilla sponsorship

Branded contestants. XFactor fever has well and truly gripped the UK. From now until Christmas, half the country tunes in on a Saturday night for the pop music spectacle. Not that pop music sits particularly high on the programme’s agenda,...

Mark St Andrew

Read more

The world's first online test drive // November 1st

To engage consumers with the release of Mitsubishi's new sports car, promoters of the new 2011 Outlander Sport have set up the world's first online test drive. Log in here tomorrow to get a code that will allow you to...

Gemma Taylor

Read more

How To...

Cream guides that help you navigate the changing communications landscape.

Appreciate small

Big successes, small strategies. Cream unearths small gems of marketing brilliance.

Read more
More