Cream is the only online intelligence service that indexes and analyses the world’s media and marketing innovations. Cream’s dynamic architecture helps companies share and reapply ideas and best practice across their global organisations.


Demonstrating fuel efficiency

  • Suzuki
  • Denmark

Suzuki rebrands an entire gas station, offering people a 30% discount off their fuel

To continue reading this case study please subscribe

Find out more & subscribe

Cream Shuffle

Stuck for ideas? Use our automated inspiration tool.

ShuffleClick to shuffle
  • Bosch
  • South Africa
Read more

Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

More from the blog

A few thoughts for 2010+

Pressure from clients this year will change the shape of agencies more than any other time since the internet arrived. Hold on to your hats...

Tom Denford

Read more

Where Google went wrong with China

As this blog demonstrates, global brands sometimes shoot themselves in the foot because they do not take local culture difference and sensitivity into account. However there is such a thing as being TOO oversensitive. Google's strategy in China has been...

Elliot Polak

Read more

Radiating good energy

Radiators, those unobtrusive friends, hiding in the corners of our homes, offering nothing but the cast iron guarantee of heat... Cast iron, you say - get rid of it! Such has been the attitude of the home makeover crowd, keen...

Hugh Jordan

Read more

How To...

Cream guides that help you navigate the changing communications landscape.

Use gaming as a marketing platform

Cream looks at how brands can successfully use gaming to engage with and entertain consumers

Read more

RSS Feeds

What is an RSS Feed?

Latest news

Latest case studies

Best ROI case studies

Latest Campaigns of the Week

Latest digital case studies