Suspension: My B##lls!
Deadpool: The Movie makes a splash by disrupting government banned billboards with its own 'ballsy' message.
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2016 |
Kellogg's Healthy Beginnings
Kellogg's creates a local activation with a branded multi-person bicycle riding around Mexico City.
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2016 |
Love At First Taste
Knorr launches a digital tool to explore whether someone's flavour personality could help people find #LoveAtFirstTaste.
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2016 |
Zacapa fully surrounds the rum tasting at the Roma Market into a fully sensorial, slow paced delightful experience.
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2016 |
Rompe las Reglas
HP teams up with MTV to engage millennials through a co-branded campaign that spoke to the target at their passion points.
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2016 |
Intel launches a campaign where video became the star format, mobile the star screen, and programmatic the star transactional method.
- FMAs Winner
- FMAs Shortlisted
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2016 |
Axe - Find Your Magic
Axe becomes the first brand to launch a campaign using native vertical video on mobile via programmatic in LatAm.
- FMAs Winner
- FMAs Shortlisted
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2016 |
#CNCOGO
Latin American pop band CNCO builds engagement with fans by resonating with the popular Pokémon GO geo-location mobile game.
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2016 |
Mi Perro Ideal
Pedigree and Animal Planet join forces for a reality show that promotes the adoption of a dog as the best way to find your ideal friend.
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2015 |
Coca-Cola Crossroads
Coca-Cola embraces the fist bump as an icon of friendship with three short films exploring crucial teen issues.
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2015 |
Knorr: Flavour of Home
Knorr tells the story of an arctic husky trainer through a three minute film distributed across video hubs, the open and social web.
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2015 |
MBY Quesos Bel
Mini Babybel challenges the traditional media mix within its category through aggressive use of digital.
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2015 |
Tecate Box
Heineken launches a digital first, TV second campaign with a series of four videos in which Sylvester Stallone saves the day.
- FMAs Winner
- FMAs Shortlisted
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2015 |
Chrysler connects the radio-streaming offer in LatAm to the programmatic world.
- FMAs Winner
- FMAs Shortlisted
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2015 |
Choco Krispis Transformadores
Choco Krispis creates a digital video platform for kids and by kids.
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2015 |
Destino Confidencial
Avianca partners with ESPN for Destino Confidencial - an 8-episode documentary series telling some of sports’ most remarkable stories.
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2015 |
Teens True Friendship
Coca-Cola develops a a 360° ecosystem of content to connect with teens through music.
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2015 |
Discovery Challenge by Explorer
Ford develops an original production in Mexico called Desafio Discovery, with the Ford Explorer in the leading role.
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2015 |
RAM 700 buys TV and OOH media programmatically, fully based on data.
- FMAs Winner
- FMAs Shortlisted
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2015 |
The Muppets Show
Canal Sony launches a social media campaign exposing the feelings, emotions and reactions of ‘The Muppets’ characters in real-time.
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2015 |
The Longest Weekend
Tanqueray uses not-so-premium media (such as graffiti, guerrilla and radio) to build its market share during Cocktail Week.
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2015 |
Copa ATP 2016
Copa Airlines devises a creative strategy to expose four target groups, each with a specific interest, to discover all that Panama has to offer.
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2015 |
Sony - Insidious 3
Sony Pictures partners with Spotify to deliver a message through an audio ad that unexpectedly crept up on its target consumer.
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2015 |
Instant Dreams
Canesten helps young girls' dreams come true with a series of live activations to highlight the power eradicating the problem in one shot.
- FMAs Winner
- FMAs Shortlisted
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2015 |
Precision With Scale
Coca-Cola adopts programmatic technology to ensure relevant communication across its brand portfolio.
- FMAs Winner
- FMAs Shortlisted
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2015 |