Marketing case study library

Innovative marketing examples and best practice advertising case studies from more than 1000 brands in more than 80 countries, with 50 added each month.

Case Study Library

Home to more than 3,000 examples of innovative brand communications, with 50 case studies added each month.

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  • We asked all of them!

    • Samsung Mobile
    • Saudi Arabia

    Samsung partners with a survey based TV quiz show to ask questions live on TV and respond with a digital tailored message.

    Rated 0 stars
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  • Chipsy UCL: Time-bound winners

    • Chipsy
    • Egypt

    Chipsy finds a way to make consumers bet on a sport without breaking any laws or bank accounts, using the pack as the medium.

    Rated 0 stars
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  • Sun & Sand Sports/Shazam Me

    • Sun & Sand Sports
    • Saudi Arabia

    Sun & Sand Sports utilises Shazam's image and sound recognition feature for the first integrated media campaign in MENA.

    Rated 0 stars
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  • Nissan - Navara KSA Rural Launch

    • Nissan
    • Saudi Arabia

    Nissan indirectly enlists Tribe Leaders as influencers given that they have a positive first-hand experience with the car.

    Rated 0 stars
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  • Dove's Colourful Partnership

    • Dove
    • Argentina

    Dove partners with Dafiti.com to target with personalised messaging in real-time based on what consumers were looking at or purchasing.

    Rated 0 stars
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  • #SuzukiSaturdays

    • Suzuki
    • UK

    Suzuki strikes a deal with ITV AdVentures to sponsor and use IP from Ant & Dec’s Saturday Night Takeaway (SNT).

    Rated 0 stars
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  • Sprite Cricket Stars Radio Hijack

    • Sprite
    • United Arab Emirates

    Sprite hijacks six leading Asian radio stations to create the first UAE inter radio cricket competition.

    Rated 0 stars
    Read more
  • Uptime

    • Chevrolet
    • Thailand

    Chevrolet makes 'dead time' come alive again using mobile and digital OOH as touchpoints to act as the “UPTIME accelerator”.

    Rated 0 stars
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  • Uptime

    • Chevrolet
    • Thailand

    Chevrolet makes 'dead time' come alive again using mobile and digital OOH as touchpoints to act as the “UPTIME accelerator”.

    Rated 0 stars
    Read more
  • Doritos Roses

    • Doritos
    • Canada

    Doritos launches a limited time product through a funny and irreverant launch video urging fans to order a Doritos Ketchup bouquet of roses.

    Rated 0 stars
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  • Dove's Colourful Partnership

    • Dove
    • Argentina

    Dove partners with Dafiti.com to target with personalised messaging in real-time based on what consumers were looking at or purchasing.

    Rated 0 stars
    Read more
  • Sprite Cricket Stars Radio Hijack

    • Sprite
    • United Arab Emirates

    Sprite hijacks six leading Asian radio stations to create the first UAE inter radio cricket competition.

    Rated 0 stars
    Read more

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  • Thailand
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