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2013 |
Heineken creates a viral video that shows the epic lengths a fan will go to in order to be able to watch the UCL Final.
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2013 |
PS4 launches for the Players
PlayStation creates tailored content, designed specifically to entertain players by addressing each of their key gaming motivations.
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2013 |
Sony wanted to use content rather than direct advertising campaigns to promote its "Make Believe" message.
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2012 |
Batchelors Peas Sexy Farmers
Batchelor's launches a contest in an attempt to make peas appealing to a new generation of Irish mothers.
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2012 |
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2012 |
Moments of Speed: Helping Visa Flow Faster
The Olympics aroused as a ‘sling-shot’ moment for Visa to accelerate their innovation communications.
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2012 |
CK One and MTV Push
CK One teams up with MTV to reach out to music enthusiasts.
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2011 |
Some guerilla OOH frustrates some thieves and produces a compelling infomercial.
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2011 |
Shreddies Knitting Nana's give their advice on cereal boxes, using Blippar technology.
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2011 |
The Captain's Island
Diaego launched a global campaign to promote its number one rum brand, Captain Morgan
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2011 |
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2010 |
Neutralising negativity
Promoting a film about Facebook, without using Facebook.
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2010 |
Guinness celebrates its 250th anniversary and raises the morale of loyal consumers.
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2009 |
A link-up between a healthcare company and a gaming console brand turns a potentially traumatic experience for children into a fun one.
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2009 |
Live ad grabs attention in rugby break
Entire ad break filled with live ad from director enquiries service.
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2008 |
Love your crisps
Crisp brand Tayto revises its fortunes with a campaign about the search for love.
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2008 |
An interactive billboard helps Honda launch its Civic Type R vehicle in Ireland
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2008 |
Tommy and the touchscreen
Tommy Hilfiger stores install unique interactive touchscreens allowing customers to upload images 24-7.
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2007 |
Guinness wraps up rugby support
A full wrap of Metro launches a rugby themed campaign for Guinness in Ireland. The wrap is a call to action to get young male drinkers to send a text of support.
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2006 |
Boru Vodka highlights its extra quality by giving media a little bit of extra comfort with gilt frames on posters and cushions in bus stops.
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2005 |
Scrolling Panel
Vodafone uses multiple panels on scrollers to show off the many uses of its latest mobiles.
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2004 |
Guinness gets competitors green eyed
Guinness uses eye-ball branding during St Patrick's Day celebrations.
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2002 |