betaTHE INNOVATION EXCHANGE
Home to the world's best marcomms innovation
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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.

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    Right Brain, Left Brain Blog

    A dream team of industry pioneers from around the world share their expert opinion

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    Look out Wikipedia - Here comes Facebook!

    Okay, so Wikipedia represents the democratisation of knowledge on the internet, blah blah blah. We get the idea, and a jolly good idea it is too. In fact Dear Reader, I'd strongly recommend checking out Jimmy Wales (founder of Wikipedia)...

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    Radio and dancing genitalia

    Australia - the country that gave us some of the greatest soap operas of the 20th century not to mention Baz Lurman, Hugh Jackman and the Minogues D & M. It's also the country which gave birth to a touring...

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    It's like Worms, with Cheetos.

    This is another way to pass the time during your lunch break. Engage in the "Battle of the Cheetos", choose which side you're on (puffs or crunchies) select and opponent, and prepare to obliterate the opposition into cheesy dust! Not...

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    How To...

    Cream guides that help you navigate the changing communications landscape.

    Innovate in OOH

    When describing the different media platforms to those outside the industry, out-of-home (OOH) is often explained away as simply “posters”.

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