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A cinema campaign with a difference promotes Finnair with the airline's Panda motif is used on headrest adverts.
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Delving in to Nike+ territory, ubiquitous sports brand Puma are taking things a stride further. Launching later this month, the Puma Phoneis set to send tongues wagging with a hefty list of sporty features, housed within a beautifully crafted form...
It’s been said that rivalry adds charm to ones conquests. Competition is good for the consumer and generally keeps everybody on their toes. Lack of competition impedes innovation, and lack of innovation leads to stagnation. Some rivalries become legend –...
Darth Vader has had some bad press in the past. The little megalomaniac scalliwag has been lambasted in his attempt to conquer the universe. But in this instance, he is putting his dark powers to good use by supporting Earth...
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