Wall of Music
7UP counters all the war-related content found on social media in Lebanon with a message of peace, love and music.
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2015 |
Pepsi Ramadan
Pepsi launches a piece of branded content in the form of a music video, by recreating a memory from a photo taken in the past.
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2014 |
Ramadan - Power of One
PepsiCo brings back the family values of Ramadan by demonstrating its true meaning and inviting people to share their experiences.
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2013 |
Bringing back the Pepsi Taste Challenge for a distracted generation
Pepsi Next brings back the Pepsi Taste Challenge with a modern twist to engage Gen Y with engaging and rewarding music experiences.
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2013 |
Turning Cricket Athleticism into Business Success
Gatorade revives its sponsorship of Cricket Australia by highlighting how cricketers’ athletic prowess is enhanced on the field.
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2013 |
Doritos bring the Fiestaval to the Festival
Doritos creates an unforgettable summer experience by bringing The Doritos Mariachi Band to a major UK music festival.
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2013 |
Pepsi, Bring Them Back Home
Pepsi brings back the authentic essence of family time during Ramadan through a combination of digital video, social and mobile.
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2013 |
The Power Garden
Naked Juice invites everyone to tend to the first-ever social media-powered living vegetable garden.
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2013 |
Seduction in a bottle
Slice tempts Indian youth to increase consumption.
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2012 |
Pepsi T20 Football Campaign
Pepsi captures the imagination of youths in India through the religion of football.
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2012 |
#PepsiMusicNow
Pepsi and Twitter partner to create a fully integrated year-long music program.
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2012 |
Just Dance 3
Propel targets everyday fitness enthusiasts at home.
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2012 |
Mariachi Christmas
Doritos launches a campaign which Links the Christmas season with the two key ingredients related to this time of the year; music and party food.
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2012 |
ESPN RUN - We Love Running
Gatorade ties with ESPN for an online running community to highlight the importance of hydration.
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2012 |
Kiip
Propel target fitness enthusiasts via mobile with rewards at an opportune time: during their workout.
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2012 |
All natural
To promote the fact their products were all natural, Frito-lay partnered with popular social game, Farmville.
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2011 |
Pepsi reinvigorated their sponsorship of the Indian Cricket World Cup with a series of game changing ad-films.
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2011 |
Pepsi and Doritos make a 'Super Powerful Combination'
Pepsi Max and Doritos joined forces to grow co-consumption with the help of a superhero duo
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2011 |
Gatorade partnered with NFL Films to create an entertainment series detailing the importance of sports nutrition to promote their new products.
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2011 |
Instant crisps
A customised vending machine appears to offer the freshest crisps possible.
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2011 |
Pepsi Bottle Light
Pepsi collaborates with My Shelter Foundation on the 'Liter of Light' project to help brighten Filipino lives.
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2011 |
PepsiCo reminds Chinese youth that they ought to spend the Chinese New Year with their family, while driving the brand message home.
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2011 |
Pepsi X Factor
To regain its pop culture relevance while simultaneously reshaping the role that brands play in media partnerships Pepsi partnered with The X Factor.
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2011 |
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2011 |
96 Hours with SoBe
The SoBe energy drink ensures festival-goers in Panama don’t miss a moment.
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2010 |