Shed Light On Rape
Brothers For Life brings glow-in-the-dark posters to the darkest and most vulnerable streets of South Africa, in a bid to address the high rate if sexual violence.
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2013 |
Liberation Wrapper
A burger wrapper large enough that it covers Japanese women's mouths, because it is deemed rude when they open their mouths widely. Therefore they can enjoy big burgers in the same way males can.
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2013 |
IBM Outdoor as Utility
IBM brings utility to the city.
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2013 |
Shell Helix takes motor oil to new extremes through a branded content tie-up with Discovery Networks.
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2013 |
The Germ Stamp
The fact that harmful germs are invisible is a true headache, yet a simple but innovative stamp changes the whole way young children spot the germs on their hands.
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2012 |
MasterCard Display Card
MasterCard introduces the fist debit card that displays the account balance.
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2012 |
Papa's Big Tomato Challenge
Dolmio distributes tomato seeds to encourage people to eat healthier.
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2012 |
Coke Zero: Unlock the 007 in you
By using the James Bond film 'Skyfall', Coke Zero creates a viral film by recording people's interaction with their vending machines.
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2012 - 2011 |
The Trading Academy
City Index Ltd lets people know that they don’t have to be a City hotshot in order to trade the financial markets.
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2012 |
Paddy Power: Beyond Sky Tweets
Here's an example of ambush marketing by Irish bookmaker and betting brand Paddy Power.
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2012 |
Starbucks: Every Coffee Should Be a Starbucks
Starbucks embarks on a sneaky campaign that is sure to ruffle the feathers of its competition.
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2012 |
Orange: The Sweeney Gold Spot
Taking advantage of its popular involvement in cinema, Orange’s newest ‘Gold Spot’ features the stars of the upcoming movie 'The Sweeney.'
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2012 |
Gold Medal Winner Stamps
Royal Mail increases its stamps' sales by celebrating the Olympic Games 2012.
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2012 |
Radio Times' TV comeback with Olympics
Radio Times makes a comeback on television with the London Olympics, 2012.
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2012 |
Rainier Beer: Restore the R
Rainier Beer has embarked on a new campaign that has gotten its fans actively involved in completing fun, brand-themed challenges.
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2012 |
Mentos: National Night
Mentos makes procreation its primary message on Singapore's National Day.
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2012 |
The world's biggest karaoke machine
Coca-Cola creates a giant karaoke machine that is the size of a 2-storey building in Taiwan.
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2012 |
Turn: Confidence at the time of a decision
Turn takes a cue from the Mad Men TV series to create brand imagery amongst marketers.
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2012 |
My QuitBuddy
The Australian government comes up with a unique mobile app to get citizens to quit smoking.
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2012 |
Wyeth: Learning Surprise video library
Wyeth creates an online video library for parents to capture and share the learning achievements of their children in a fiercely competitive market.
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2012 |