So real it's scary
LG created a video to demonstrate just how lifelike its new TV screens are.
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2012 |
The Make Believe Journey
Sony wanted to use content rather than direct advertising campaigns to promote its "Make Believe" message.
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2012 |
Masters of Sound Collaboration
Sennheiser worked with a top UK artist allowing its Facebook fans to win the chance to record a track in the studio.
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2012 |
Sony: The Swarm
In order the expand the Sony Xperia brand LBi made an alien invastion movie
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2012 |
LG thief caught on camera
A short, clever unbranded viral video scores high in the views and humour stakes.
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2012 |
Personalised art
Samsung enlists the services of a Barcelona street artist to demonstrate the creative credentials of the Galaxy Note.
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2012 |
Great films fill rooms
Sony wanted to showcase its abilities in entertainment, so they created three viral films blurring the lines between virtual and reality.
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2011 - 2012 |
Sony FutureScapes CSR
Sony started a debate focusing on the technological possibilities the future holds and how this could affect the way we live in 2050.
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2011 - 2012 |
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2011 |
Playstation Awards
Playstation wanted to change perceptions of 'gamers' and worked with MTV to create an entertainment platform.
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2011 |
A stadium-sized Angry Birds event reignites interest in the Nokia brand with Malaysian youth.
- FMAs Shortlisted
- Big idea
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2011 |
Putting SONAR on the radar
In an Apple dominated market, Samsung proves its credentials as a music device to a young Singapore audience.
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2011 |
Geek in residence
Electronics and entertainment retailer FNAC beats the the disasterous effects of local protests with a resident geek who lived in-store.
- FMAs Shortlisted
- ROI driver
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2011 |
Human mobile
Japanese mobile operator Docomo enrolls the help of Darth Vader.
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2011 |
Adobe museum of digital media
Adobe builds an evolving and curated digital museum.
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2010 |
Smiles in São Paolo
The launch of a new brand slogan encourages people to be just a bit nicer to one another.
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2010 |
Dino Meat
Bosch promotes its new refrigeration technology with surprising prehistoric frozen meats.
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2010 |
Extra value content
Duracell provides TV fans with 20% more of their favourite TV shows.
- FOMLA2010 Winner
- Big idea
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2010 |
Movie mode
Cinema goers take advantage of discrete mobile app.
- FMAs Winner
- FMAs Shortlisted
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2010 |
It's nice to point
Samsung promotes technology over product using a game where it isn't rude to point.
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2010 |