Welcome to the People’s Award, a unique way of celebrating the very best in media thinking.
We put all the shortlisted campaigns from the Festival of Media Awards up for a public vote to let you strategists, planners, marketers and consumers decide which you thought was best.
For 10 days you read the write-ups and watched the videos before voting for your five favourite pieces of work. We then put the global top five to delegates at the Festival of Media. The biggest names in media agency management and the advertisers with the largest budgets in the world watched all five reels before giving the plaudits to a bold piece of work for Gillette from India.
India Votes: To Shave or Not, Gillette Mach3, MediaCom, India
Enjoy Habbo with Calippo, Calippo, Mindshare, Spain
It’s Time to Think about Waste of Drinking Water, MediaCom, Germany, Seven One, Agentur05
Pedigree Adoption Drive, Pedigree, MediaCom, Germany
Sears Back to School 2008, Sears, Media Contacts, USA
To check out the rest of the shortlisted campaigns from the Festival of Media Awards scroll down below.
To find out who won each category click here
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