Home to the world's best marcomms innovation
(Read more)

Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.


    Sexy ads in restrooms

    • O'my Lubricants
    • USA

    A lubricant brand targets women in restrooms

    To continue reading this case study please subscribe

    Find out more & subscribe

    Free Trial

    Experience full access to Cream.

    Get your free trial

    Cream Shuffle

    Stuck for ideas? Use our automated inspiration tool.

    ShuffleClick to shuffle
    • AmBev
    • Latin America
    Read more

    Right Brain, Left Brain Blog

    A dream team of industry pioneers from around the world share their expert opinion

    More from the blog

    A romantic use of OOH

    This beautiful transformation of a derelict billboard shows the architectural potential of OOH. Shown at the Shenzen and Hong-Kong bi-city biennal of Urbanism/Architecture earlier this year, Mesarchitecture’s Double Happiness transforms the structure of a billboard into a playground in the...

    Gemma Taylor

    Read more

    Topless ladies and coffins. Only in Italy.

    Italy is a very strange place. Porn stars run for parliament and Berlusconi owns all the Parmesan cheese. But just when you think it couldn't get any stranger, you come across a coffin manufacturer who uses topless women in a...

    Mark St Andrew

    Read more

    Campaign of the week: Oil and water

    The legacy of the BP oil disaster in the Gulf of Mexico will last for years as the full effects of the oil pollution are felt. As soon as the leak was capped, the clean-up operation began in earnest, and...

    Mark St Andrew

    Read more

    How To...

    Cream guides that help you navigate the changing communications landscape.

    Festival of Latin media

    As the Festival of Media gets under way, Cream selects 10 noteworthy case studies from the region.

    Read more

    California apostille. Birth certificate apostille. Florida apostille.