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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.


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Japan promotes itself as the new centre for snowboarding.

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  • International Organisation for Migration
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Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

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Why POS is back in the game

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Volkswagon's Fun Theory finds a winning idea

The innovative Volkswagon Fun Theory campaign was launched on the premise that "fun" action can change human behaviour, for the good of society. The 'Speed Camera Lottery' by Kevin Richardson attempts to make people obey the speed limit by using...

Gemma Taylor

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Facebook and the death of email?

Facebook mail was unveiled yesterday to much media chatter, as commentators looked to stir a fight between Mark Zuckerberg and the rest of the world. Headlines like "'Email is dead' claims Facebook founder Mark Zuckerberg" found their way into the...

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How To...

Cream guides that help you navigate the changing communications landscape.

Festival of Latin media

As the Festival of Media gets under way, Cream selects 10 noteworthy case studies from the region.

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