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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.


Samsung 3D TV

  • Samsung
  • The Netherlands

Samsung goes 3D in social media powered projection event in historic building takeover.

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  • Lynx
  • EMEA
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Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

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God comes top of the most complained about ads

The day we have all been waiting for - the Advertising Standards Authority has finally released the top 10 most complained about adverts. So what have we got? Well, unsurprisingly, telling people that 'There definitely IS a God', didn't go...

Gemma Taylor

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BP gets an unwanted makeover

Bored of telling the world that eating Kit Kats is the equivalent to shooting a gorilla in the face, Greenpeace has now turned its sights to BP and given it a makeover. It has re-branded the logo to better reflect...

Gemma Taylor

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Office software makes you give birth to horses

I'm going to hold my hands up here and say that I have never been impregnated by Microsoft Office. But Oracle's Star Suite apparently makes women give birth to horses. I have absolutely no idea what the point of this...

Olivia Solon

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How To...

Cream guides that help you navigate the changing communications landscape.

Harness football fever

Cream has selected 10 of the best football-related campaigns including sponsorship, ambush marketing, player-endorsements and grass-roots activities.

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