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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.

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Giving Britain back its edge

  • Lucozade
  • UK

Lucozade takes on its competitors gives Britain back its edge.

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  • Nokia
  • Chile
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Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

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Half naked women dancing with coffee pots. Turns out I'm a snob.

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Very clever, slightly scary

Drench caused a bit of a stir a few years back, when they resurrected a character from the famous children's TV series Thunderbirds. In their most recent campaign, which is astounding in terms of technology, if a little creepy to...

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How To...

Cream guides that help you navigate the changing communications landscape.

Make marketing music

Cream examines the role of music as part of marketing strategy.

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