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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.

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Talking doll sells beer

  • Victoria Bitter
  • Australia

A doll that responds to sports broadcasts proved a bonanza for Victoria Bitter.

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  • Audi
  • France
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