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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 2,500 case studies of leading marcomms innovation.


Social network crosses Atlantic for frequent fliers

  • British Airways
  • UK

Social network links New York and London social lives with recommendations from BA.

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  • Seat
  • Israel
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Right Brain, Left Brain Blog

A dream team of industry pioneers from around the world share their expert opinion

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Look out Wikipedia - Here comes Facebook!

Okay, so Wikipedia represents the democratisation of knowledge on the internet, blah blah blah. We get the idea, and a jolly good idea it is to. In fact Dear Reader, I'd strongly recommend checking out Jimmy Wales (founder of Wikipedia)...

Mark St Andrew

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Radio and dancing genitalia

Australia - the country that gave us some of the greatest soap operas of the 20th century not to mention Baz Lurman, Hugh Jackman and the Minogues D & M. It's also the country in which gave birth to a...

Mark St Andrew

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It's like Worms, with Cheetos.

This is another way to pass the time during your lunch break. Engage in the "Battle of the Cheetos", choose which side you're on (puffs or crunchies) select and opponent, and prepare to obliterate the opposition into cheesy dust! Not...

Mark St Andrew

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How To...

Cream guides that help you navigate the changing communications landscape.

Innovate in OOH

When describing the different media platforms to those outside the industry, out-of-home (OOH) is often explained away as simply “posters”.

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