Pepsi outplays rival brand :: Cream – The Innovation Exchange

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Pepsi outplays rival brand

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Pepsi
Guatemala
Pepsi's star-studded World Cup activity wins it a higher recall than official sponsor.

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Pepsi outplays rival brand

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Right Brain, Left Brain Blog

Who spent the most in advertising in 2010?

Social media out of control: When flash mobs go wrong!

Cash, why won't you just die?

How To...

Use gaming as a marketing platform

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