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Cream is a new online service for media and marketing professionals that indexes and analyses best practice examples of brand communications from around the world. Only Cream offers inspiration and insight through daily news, analysis, monthly reports and over 3,000 case studies of leading marcomms innovation.


Communication for the brand is tied to a Bollywood movie

  • Fa
  • India

To launch new deodorant in a competitive market Fa tied its communication to a new Bollywood movie.

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  • Macmillan Cancer Support
  • UK
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